Levi's — Quality Never Goes Out of Style · Chapter 6 of 9
Rigging & animation
Human in timing, mechanical in execution: a performer’s motion on a robot rig.
· 1 min

Animation kept the rhythm and spontaneity of the actor and added the control of a machine.
Rig
A custom Maya rig with human-like articulation and mechanical limits: separate FK/IK for arms and legs, rotation limits against over-bending, secondary controls for the antenna, neck tilt, LED face panel and headphone bounce.
Performance & retargeting
- Tracked performer motion exported as FBX.
- Retargeted to the robot with Maya HumanIK and adjusted to its proportions.
- Timing refined to keep natural weight.
- A mechanical delay layer to imitate servo inertia.
- Hand-animated passes for LED eyes, head tilts and small gestures.
He dances like a human. He lands like a machine.
ToolsMayaHumanIK3DEqualizerKeenTools GeoTracker
Film & CG
Commercials, music videos and CG characters — shot, built and finished in one pipeline.
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